At the sidelines of the Phone (4b) launch, we sat down with Nothing’s Akis Evangelidis, Co-founder and India President, to pull back the curtain on the engineering realities of navigating a global tech crunch and the all-new smartphone range. In a characteristically candid conversation, Evangelidis calls out competitor battery spec “gimmicks,” explains why premium aspiration beats cheap value for money, and details how a last-minute locker-room handshake turned into an ultra-exclusive, championship-inspired Red phone.
